Projects

ICRA’s activities are normally in partnership with other organizations from both “North” and “South”. They include projects where we take the lead, and others where we play a supporting role. Typically our capacity development role supports broader rural innovation processes to help achieve Sustainable Development Goals.

2SCALE: Towards Strategic Clusters in Agribusiness through Learning in Entrepreneurship

2SCALE - Créer des pôles d'entreprises agricoles stratégiques par un apprentissage de l'entreprenariat (2SCALE)

2SCALE: Towards Strategic Clusters in Agribusiness through Learning in Entrepreneurship

Geographical location:

BeninBéninBeninGhanaGhanaGhanaMaliMaliMalíNigeriaNigériaNigeriaEthiopiaÉtiopieEtiopíaUgandaOugandaUgandaKenyaKenyaKeniaMozambiqueMozambiqueMozambique

Time frame:

2012-2017

Time frame:

2012-2016

Funding:

Directorate-General for International Cooperation (DGIS), Ministry of Foreign Affairs, the Netherlands, with additional co-investments from the private sector

Funding:

La Direction Générale de la Coopération Internationale (DGIS) du Ministère des affaires étrangères, Pays-Bas, avec un co-investissement du secteur privé.

ICRA Contact Person:

Toon Defoer

Further information:

Check here for the latest publications e.g. thematic papers, success stories and video's etc 
See also the 
2SCALE website

The 2SCALE project is one of the largest agribusiness incubator in Africa, working with farmers and entrepreneurs in 12 countries. 2SCALE builds relationships among farmers and connects them with buyers and intermediaries, processors, markets, financial and technical support services to enable them to create and grow new businesses.

Le projet 2SCALE, le plus grand incubateur en agrobusiness d’Afrique, s’adresse à des agriculteurs et des entrepreneurs dans 12 pays. 2SCALE met en relation les agriculteurs entre eux et les relie aux acheteurs et intermédiaires, aux agroindustriels, marchés, services d’appui financier et technique pour leur permettre de créer et de développer de nouvelles entreprises.

Context

2SCALE develops public-private partnerships (PPPs) between small and medium sized enterprises agribusiness clusters. Clusters are local-level collaborative arrangements between key actors that are needed to build profitable commodity-based value chains. Clusters also develop a common strategy to serve a specific market.

The agribusiness cluster approach is designed to help rural smallholders move from subsistence farming to farming as a business, and to improve the supply of food and other agricultural products for local, national, regional, and international markets. A cluster benefits from mutual proximity, which facilitates collaboration and reduces information barriers and transaction costs. Within the 2SCALE portfolio of 50 PPPs, more than 50% are clusters associated with a lead-firm, often a medium to large sized processing and marketing company.

Contexte

2SCALE organise des partenariats public-privé entre les petites et moyennes entreprises et les pôles d’entreprise agricole. Ces pôles sont des accords de collaboration au niveau local entre les acteurs clés pour mettre en place des chaînes de valeur rentables axées sur les produits agricoles. Ils élaborent une stratégie commune pour servir un marché spécifique. L'approche de pôle d’entreprise agricole est conçue pour permettre aux petits producteurs ruraux de passer d'une agriculture de subsistance à une agriculture comme entreprise agricole pour approvisionner les marchés au niveau local, national, régional et international. Un pôle d’entreprise agricole tire profit d’un environnement de proximité, ce qui facilite la collaboration et réduit les barrières à l'information et les coûts de transaction.

Objectives

2SCALE aims to improve food and nutrition security through scaling out more than 50 PPPs involved in inclusive business, to:

  • Include 500,000 smallholder farmers (40% women) in viable agribusiness clusters and value chains
  • Include 2,500 African small and medium sized enterprises (SMEs) in clusters and value chains, providing additional jobs
  • Ensure that 40% of the value chains target ‘poor and marginalised consumers

Objectives

Le but de 2SCALE est d’améliorer les moyens d’existence en milieu rural et la sécurité alimentaire dans 12 pays Africains. A terme, la cible est d’atteindre 1.15 million de familles rurales et 4 000 petites et moyennes entreprises, pour augmenter leur production de 100% et leurs revenus nets de 30%. Le projet 2CALE doit développer un portefeuille de 500 pôles d’entreprises agricoles et de chaînes de valeur forts et viables dans neuf pays cibles en Afrique sub-Saharienne.

ICRA's role

ICRA has established a community of certified national business trainers, trained and supported by international ICRA staff. These trainers train and mentor local business coaches, who support farmer groups and agribusiness clusters in a variety of ways. These include developing networks, building relationships, developing business plans, negotiating prices and loans, organizing collective storing and marketing, and developing new products and brands.

The ultimate aim of ICRA’s training and mentoring support is to integrate functional business capacity for innovation within technical and economic business settings. This will encourage investments, increase market volumes, business and profitability, and thereby contribute to inclusive growth that benefits smallholder farmer communities. 

ICRA wheelsMore on ICRA’s approach and the project methodology on the  2SCALE website

The trainers, in close collaboration with the business coaches and cluster actors, design tailor-made capacity strengthening plans for selected PPPs in each of the 2SCALE countries. Such plans typically comprise several learning cycles. with each learning cycle made up of three steps.

  • A workshop, grouping the coaches of the specific PPP, to introduce new concepts, tools, ideas and principles. At the end of the workshop, the terms of reference for a specific field assignment are developed.
  • Individual field coaching and back-up support to the business coaches and the cluster actors they support, related to the field assignment.
  • A session, grouping the coaches, to review the experiences and draw lessons for the next learning cycle. In practice, this review workshop is combined with the introductory workshop of the following learning cycle.

ICRA Leanrning Cycles

Overall ICRA 2SCALE project coordinator: Toon Defoer
ICRA 2SCALE coordinator West Africa: François Dossouhoui
ICRA 2SCALE coordinator East Africa: Irene Njogu

ICRA's role

http://www.icra-edu.org/about_us/staff/irene+njogu’ICRA a la responsabilité de renforcer les capacités au niveau local du pôle d’entreprise agricole et d’assurer un soutien aux conseillers en agrobusiness.

A leur tour, les conseillers en agrobusiness sont soutenus par les formateurs qui ont été formés par les experts de l’ICRA à l’apprentissage des adultes et au développement de plans de renforcement de capacités et ont suivi une formation de formateurs spécifique sur les questions de stratégie compétitive, l’éducation financière, le marketing, le genre, etc.

Les programmes de renforcement de capacités comportent plusieurs cycles d’apprentissage. Chaque cycle suit 3 étapes :

  1.  Un atelier regroupant les conseillers d’une zone donnée ou qui travaille sur un produit agricole particulier ou associés dans une entreprise pilote particulière, pour introduire de nouveaux concepts, outils, idées et principes ; à la fin de l’atelier, des termes de référence sont préparés pour développer un travail de terrain.
  1. Un encadrement et un soutien individuel sur le terrain aux conseillers en agrobusiness dans leur action avec le pôle d’entreprise agricole et les acteurs qu’ils appuient, en lien avec le programme de terrain.
  2. Un atelier regroupant les conseillers pour analyser les expériences et tirer les leçons pour le cycle d’apprentissage suivant. Dans la pratique, cet atelier est associé à l’atelier d’introduction du cycle d’apprentissage suivant.

Chaque cycle d’apprentissage s’accompagne d’un module qui comporte un guide du facilitateur, des exercices et des documents de référence.

Coordinateur de l’ensemble du projet : Toon Defoer
Coordinateur ICRA pour l’Afrique de l’Ouest : Francois Dossouhoui
Coordinateur ICRA pour l’Afrique de l’Est : Irene Njogu
   

Achievements to date

15 tailor-made partnership capacity strengthening plans were designed and implemented on local networking and grassroots empowerment: five in Benin, four in Ghana, two in Mali and four in Nigeria.

15PPPs

 

 

 

 

 

 

 

 

 

 

 

 

The 15 capacity strengthening plans comprise 43 learning cycles for business coaches, associated with the 15 partnerships.
For each learning cycle, the trainers have developed tailor-made modules, comprising facilitators’ guides, exercises and reference sheets. 
A total of thirteen (13) generic modules has been developed. Links to all modules are in the left margin of this page or on the 


ICRA-2SCALE All publications page. 

Learning topics include:

  • Inter-actor issues, such as: Competition, collaboration , competitive playing fields; Building business relationships; Finances: education and products; Warehouse receipt system, Negotiation and contract development; Loyalty: lead firm – clusters.
  • Actor-specific issues (individual – actor capacity strengthening), such as: Business plan development; Cost of production – options for cost reduction; Market prospection; Product specification, promotion, branding; Producer organizations: set-up, functions, legal aspects; Marketing planning

To date, 87 business coaches have participated in three or four 3-day thematic knowledge-skill-attitude workshops organized by the trainer-mentors and have received three or four individual back-up mentoring sessions with cluster actors in the field. All coaches have participated in two or three review and reflection sessions.

In total, 230 back-up support sessions in the field were organized for the coaches and cluster actors, which have benefited about 4,500 partnership actors.

Ten (10) educational video films have been produced and are being extensively used in the training workshops, e.g.:

Several short stories illustrate the impact of local level networking and capacity strengthening, within selected PPPs: Link to stories.

Selected videos

        

 Link to all 2SCALE videos

Achievements to date

En 2012, des services d’appui aux entreprises et des conseillers ont été identifiés dans six pays.
En 2013, cette même procédure a été suivie pour les trois pays restant : l’Ethiopie, le Mozambique et le Sud Soudan. 72 services d’appui aux entreprises et 94 conseillers sont maintenant opérationnels.

Plus de 100 organismes de formation possibles ont été identifiés, dont 12 ont été contactés au Bénin, au Ghana, au Kenya, au Mali, au Nigeria et en Ouganda. Les formateurs ont participé aux ateliers de Formation de Formateurs au Bénin, en Ethiopie, au Ghana, au Kenya et en Ouganda ; et ensuite 19 ateliers de formation ont été organisés ainsi que 123 formations pratiques individuelles d’une journée pour les conseillers.
Sept modules d’apprentissage ont été préparés : l’approche CASE, l’éducation financière, le renforcement des relations commerciales, introduction au marketing des produits agricoles, et comment élaborer un plan d'affaires, le warrantage de produits agricoles. Plusieurs autres modules sont en cours.
2scale-2.png
Trois vidéos ont été réalisées comme outils pour la formation. Une vidéo illustre les chaînes de valeur, la compétitivité et d’autres concepts, en utilisant les pôles 2SCALE comme exemples. Deux autres traitent du partenariat entre laiteries au Nigéria et montrent comment les relations commerciales créent des opportunités. Plusieurs autres vidéos sont en cours.

Published on: 07 - June - 2015

Partners

IFDC - International Fertilizer Development Center
BOPInc - BoP Innovation Center

BoPInc provides private enterprises with tailored inclusive business support to optimize cost and revenue. For institutional donors BoPInc develops eco-systems in Base of the Pyramid markets.

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